March 2024

Can a 3D Hospital Tour help a patient with a cancer diagnosis? – Absolutely Yes

Apollo 3D has worked with York-based Digifish and has created a 3D virtual tour of Castle Hill Hospital’s Queens Centre in Hull, where cancer patients go to receive life-saving treatment.

The hospital, knowing that on their first visit patients will be feeling scared and vulnerable, wanted to create a virtual tour to help introduce the location and layout of the hospital and to give more details on the treatments in order to become more familiar with their surroundings.

In the immersive 3D virtual tour, patients are invited to ‘walk’ through the centre, exploring the intricacies of the hospital’s layout. From the welcoming ambiance of the café to the cutting-edge technology of the radiotherapy unit, every aspect is open for exploration. Along the journey, patients can interact with hotspots that provide detailed information about various treatments.

These hotspots also offer enlightening videos showcasing real patients undergoing assessments, accompanied by compassionate staff who clarify the treatment processes with care and expertise.

This can not only help a first visit patient feel at ease knowing the layout, but there’s a host of other benefits:

Enhanced Patient Experience: Patients can virtually explore the hospital before their visit, familiarizing themselves with the layout, facilities, and amenities. This can alleviate anxiety and improve their overall experience, leading to higher patient satisfaction.
Improved Wayfinding: Navigating a hospital can be challenging, especially for first-time visitors. A 3D tour provides an interactive map that helps patients, visitors, and even staff members navigate the complex hospital environment more easily, reducing confusion and saving time. The tour can be accessed on any phone even on 3/4/5G, meaning it can be used as a map even while in the hospital.
Facility Showcase: As mentioned, every aspect is open for exploration. Even the cutting-edge technology of the units, alongside videos showcasing real patients undergoing assessments.
Remote Consultations: Healthcare providers can use 3D tours during telemedicine consultations to visually guide patients through the hospital, explaining procedures, treatment areas, and recovery spaces. This improves communication and enhances the patient-provider relationship, even from a distance.
Training and Education: Medical students, residents, and healthcare professionals can benefit from virtual tours of hospitals for training and educational purposes. They can explore different departments, practice emergency scenarios, and familiarize themselves with hospital protocols in a realistic virtual environment.
Facility Planning and Design: Hospital administrators and architects can use 3D tours to visualize and plan renovations, expansions, or new construction projects. By digitally mapping out the hospital layout and infrastructure, they can optimize space utilization, improve workflow efficiency, and enhance patient care delivery.
Marketing and Branding: Hospitals can differentiate themselves in the healthcare market by offering interactive 3D tours as part of their marketing strategy. These tours can be embedded on the hospital website, shared on social media platforms, or included in marketing materials to attract patients, promote services, and strengthen brand identity.
Accessibility: 3D tours provide accessibility features such as text-to-speech functionality and wheelchair-friendly navigation options, making them inclusive for individuals with disabilities. This ensures that everyone can benefit from the virtual hospital experience, regardless of their physical abilities.

Can a 3D Hospital Tour help a patient with a cancer diagnosis? – Absolutely Yes

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